Anime Zone Group

Brand identity development
and design

The objective of this commission was to create the brand identity for an American Anime Company Conglomerate and their affiliates including lounge/cafe/night club, magazine & newsletter, store, and radio station. Along with developing various images for print, web, social media, and online marketing. The idea was to capture an informal yet disarming appeal to American Japanese animation and cartoon fan base made of both adults and kids with the goal of expressing the social aspects of both ages. Express its value in information sharing along with retail aspects.
Colors aspects were black, gold, and possibly red.

Logo I





Logo II





Initial logo development




Conceptualization. I



Conceptualization. II